To enrich people’s lives.

Way of thinking

We started with a vision to “To enrich people’s lives.” And to turn this vision into reality, we developed the service known as “mybest.” mybest seeks to provide an answer to the process of “selection.” We envision a world where making choices online is more simple and enjoyable.

The internet of today overflows with lies and unreliable information, like stealth marketing. At the same time, the heyday of online shopping--whether for things or services--is here. But because, more often that not, we can’t trust what the internet tells us, we spend hours wandering the depths of the web in search of sound sources of information.

So, to carve out a world where making choices online is more simple and enjoyable, we aim to redefine what it means to “select” online.


"We at mybest run a media website with the aim of making “selection” more simple and enjoyable.

We help you to choose things online by introducing only the truly great products to you, based on both thorough tests we carry out ourselves and the opinions of specialists. "

Overseas expansion

mybest, which started in Japan, has expanded to 10 more countries and regions across the globe so far:Taiwan, Thailand, Indonesia, the USA, China, Vietnam, Brasil, the UK, the Philippines and India.



The values we have here at mybest are important for each and every employee, and we believe that acting in accordance with these values is the key to mybest developing into a larger sevice.


mybest is aiming to become a user-based service. For that reason, we believe that making our service with "integrity" towards the user is absolutely necessary.

We aim to go on to make one of the finest services that anyone in the world can use, passionately pursuing a user-first service with no compromises.


For mybest, “cooperation” does not mean sacrificing the individual for the sake of cooperativity, but instead means that everyone collaborates together while pursuing the same goal.

Ahead of us await many difficulties and things that we must accomplish no matter how difficult. But we think that in order to overcome these situations it is necessary to have a team that will cooperate to face all hardships together, bound by a strong relationship of mutual trust.


In order for mybest to develop into a global service, there is also the need for us ourselves to grow. Challenging ourselves and endeavouring with hard work is vital for this self-improvement.

By placing ourselves in a tough environment, always challenging ourselves, and continuing to work hard each and every day, we can all rise and grow. Our value “stoic” represents the stance necessary to fulfill the cycle of challenges and hard work for the sake of improvement.


We have a lively workplace, with members in a wide range of occupations and the great majority being women. The average age being young, we are a very flat organization with an open environment.

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Company information

Toru Yoshikawa
Number of Employees
106(Including part-time job)
2F Urbannet Tsukiji Bldg.1, 2-11-13 Tsukiji, Chuo-ku, Tokyo 104-0045