• 10 Best Tried and True Japanese Men's Face Washes in 2022 (Skincare Expert-Reviewed) 1
  • 10 Best Tried and True Japanese Men's Face Washes in 2022 (Skincare Expert-Reviewed) 2
  • 10 Best Tried and True Japanese Men's Face Washes in 2022 (Skincare Expert-Reviewed) 3
  • 10 Best Tried and True Japanese Men's Face Washes in 2022 (Skincare Expert-Reviewed) 4
  • 10 Best Tried and True Japanese Men's Face Washes in 2022 (Skincare Expert-Reviewed) 5

10 Best Tried and True Japanese Men's Face Washes in 2022 (Skincare Expert-Reviewed)

Face washes are fundamental and essential for men's skincare, cleaning off dirt and grime and removing excess sebum that can cause various skin problems. However, some face washes can remove too much sebum that your face ends up feeling extra dry.


Japanese face washes for men balance cleansing ability with moisturization. However, there are a wide variety of men's face washes, from popular brands such as Rosette, Muji Shiseido, Null, and Tokiwa Pharmaceutical, to name a few, all selling different types of face washes. With so many options, figuring out which product is best for you can be difficult. 


To help you out, we found the 25 best-selling Japanese men's face washes on Japanese e-commerce giants (such as Amazon, Rakuten, and Yahoo! Shopping) and tested them all.


We tested each product for the following:

  • Cleansing ability
  • Moisture retention
  • Ingredients
  • Feel

We then ranked the 10 best Japanese men's face washes based on our test results. We also put together a Buying Guide to help you choose the best Japanese men's face wash with help from beauty researcher, Mizuha, who evaluated each product's ingredients. 

Featured in this article

Mizuha
Yusuke Kobayashi
  • Last updated: 08-25-2022
Table of Contents

Why Do Men Need to Use a Men's Face Wash?

Why Do Men Need to Use a Men's Face Wash?

While the type of ingredients they're formulated with is generally the same, it's the concentration that sets face washes for men apart from face washes for women.


In general, men produce about two to three times more sebum than women, and this remains relatively constant with age. High levels of sebum production can lead to easily clogged pores, presenting themselves as skin problems such as acne and greasy or shiny-looking skin. Face wash for men, therefore, tends to be a bit stronger in cleansing ability than face wash for women.


Using a face wash that suits your skin type can remove excess sebum and keratin and maintain clean skin that's less prone to skin problems.


Start by washing your face twice daily, morning and night, to maintain clean skin.

How to Choose Japanese Men's Face Wash

Here are six essential points to keep in mind when shopping for a Japanese men's face wash.

Choose a Cleansing Ingredient That Suits Your Skin Type

Generally, men’s face wash products use soap, amino acids, or anionic sulfates such as S.L.E (Sodium Laureth Sulfate) as base ingredients. Here, we'll explain which ingredient type suits particular skin needs and concerns.

Soap Based Ingredients For Oily Skin and a Refreshing Feel

Soap Based Ingredients For Oily Skin and a Refreshing Feel

If you're concerned with oily or shiny skin, we recommend choosing a soap-based face wash product. Soap-based cleaning ingredients are common among various men’s face wash products.


Cleansing ability can vary due to the balance of ingredients, but soap-based face washes are generally more cleansing than amino acid-based face washes. We recommend them especially if you seek a refreshing, smooth sensation after use. However, if your oily and shiny skin is caused by dryness and irritation, we caution against using soap-based face washes.


Examples of soap-based ingredients:

  • Fatty Acids (such as Lauric or myristic acid) combined with an alkaline component (such as potassium or sodium hydroxide)
  • Sodium myristate and sodium oleate
  • Soap substrate, potash soap, etc
Mizuha
Sensitive Skin Beauty Researcher
Mizuha

Cleansing ingredients such as Sodium Lauryl Sulfate and Sodium Laureth Sulfate have high cleaning power, potentially irritating the skin.


People with sensitive skin may find them particularly irritating, so please check if they are listed on the ingredient list.

Amino Acid-Based Ingredients Moisturize Dry Skin

Amino Acid-Based Ingredients Moisturize Dry Skin

If you're concerned with dry, itchy, or sunburned skin, we recommend you check for face wash products that use amino acid-based ingredients.


Compared with soap-based products, amino acid-based face washes have a weaker cleansing ability. This means that they are less effective at removing impurities like excess sebum. However, it allows your facial skin to retain more naturally occurring oils, thus acting as a natural moisturizer and keeping your skin feeling fresh.


This type of face wash is gentle on the skin, so it's perfect for those just getting into skincare who are still learning their skin type.


<Examples of Amino Acid Based Ingredients>

  • Sodium lauroyl methylaminopropionate
  • Sodium Cocoyl Glutamate
  • Sodium Methyl Cocoyl Taurate
  • Potassium Cocoyl Glutamate
  • Potassium Cocoyl Glycinate
  • Other ingredients that include “Monosodium Glutamate” or “Potassium Taurine Laurate”
Mizuha
Sensitive Skin Beauty Researcher
Mizuha

The cleaning ability of a face wash depends largely on the ratio and combination of its base ingredients. Select a product based on the ingredients that best serve your specific skin type and desired feel after use.

Choose Ingredients That Will Alleviate Your Skin Care Concerns

Facial cleaners mix a variety of ingredients to alleviate particular skin conditions. By checking which ingredients are used in the product, you can determine if they will be effective at treating your specific skin care concerns or not.

For Acne Prone Skin, Look For Anti-Inflammatory and Antibacterial Ingredients

For Acne Prone Skin, Look For Anti-Inflammatory and Antibacterial Ingredients

For people with acne-prone skin or oily skin resulting from impurities such as dirt, oil, and excess sebum production, look for ingredients listed with acne-preventing properties.


It's best to look for products that are described as quasi-drugs that have proven medicinal properties and are packaged with labeling that includes "acne care.” When applying these products, make sure to lather them carefully to avoid unnecessary friction.


※Quasi-drugs are defined by the Ministry of Health, Labour and Welfare of Japan as a category of products that fit between medicine and cosmetics. Manufacturers are not required to label all ingredients for these products.

Mizuha
Sensitive Skin Beauty Researcher
Mizuha

In addition to the active ingredients, check whether the product is listed as "non-comedogenic tested," which means that it has been tested for acne prevention.

For Rough Skin, Scrub and Peeling Face Washes Are Most Effective

For Rough Skin, Scrub and Peeling Face Washes Are Most Effective

If your skin is rough due to irritation by sebum excretion, we recommend a facial cleanser with scrubbing and exfoliating agents. Scrubbing face washes exfoliate the build-up of dead skin and are also effective as a preventative measure for clogged pores and cracked skin.


While none ultimately made it into our top 10, when testing for cleansing ability, face washes with scrubbing agents received the highest scores across the board over all other types. Beyond the ingredients themselves, the physical act of scrubbing impurities is important for overall cleansing.


However, scrubbing and peeling agent face washes can make the skin more delicate. Use them infrequently (once or twice a week), and avoid using them entirely when your skin is particularly sensitive.

Mizuha
Sensitive Skin Beauty Researcher
Mizuha

Using a facial cleanser containing scrubbing or peeling ingredients makes the skin more delicate than usual.


Pay careful attention to the frequency of use and condition of your skin when using such products.

For a Refreshing Feel, Look For Menthol and Other Soothing Ingredients

For a Refreshing Feel, Look For Menthol and Other Soothing Ingredients

If you want a refreshing sensation after use, we recommend a face wash containing menthol and xylitol. They tend to be labeled with words such as "refreshing," "clean," or "cool" on the product packaging.


Cooling agents provide a refreshing sensation and are best for the summer or after exercise when stickiness is a concern. However, people with sensitive skin may experience irritation, so do a patch test on your arm before applying it to your face.

Check for Moisturizing Ingredients

Check for Moisturizing Ingredients

Since many men are concerned about oily or sticky skin, they tend to focus only on the sebum-removing function when choosing a face wash. However, in addition to removing sebum, it's essential to keep skin moisturized. When selecting a product, check whether it contains any moisturizing ingredients.


In our moisture retention test, most products resulted in a decrease in skin moisture content after cleansing. Thus, we recommend products that contain glycerin, an active moisturizing ingredient, as many products with it scored higher for moisture retention capacity.

Mizuha
Sensitive Skin Beauty Researcher
Mizuha

At first glance, moisturizing ingredients may seem unnecessary in a face wash, but the inclusion of including such ingredients acts as a cushion to protect the skin from excess moisture loss.



People who experience dryness or irritation of the skin from using face washes should also pay attention to the moisturizing ingredients.

Choose Gentle Face Washes For Sensitive Skin

Choose Gentle Face Washes For Sensitive Skin

People with sensitive skin may experience irritation or reactions caused by some ingredients in face washes. Be careful when choosing a face wash when your skin is not in good condition due to dryness or razor burn.


Common irritation-causing ingredients are preservatives, fragrances, colorants, and ethanol (alcohol). There are also concerns regarding allergies and irritation if there are multiple essential oils in the product.

If you have experienced reactions to cosmetics, check whether the product has passed safety tests. We advise that you choose products that have allergy-tested, patch-tested, or stinging-tested labeled on the package.

Mizuha
Sensitive Skin Beauty Researcher
Mizuha

If you are concerned about whether your skin will be irritated, we recommend that you try out a sample first if it's an option.


Also, before using the product on the face, a patch test on a part easily concealed by clothing, such as the inside of the upper arm, can serve as a good indicator to check whether the product is suitable or not for your skin.

There Are Three Types of Face Wash Dispensers

There are three types of dispensers for face washes: tube, foam, and bar soaps. We'll explain each of their features so you can choose the type that best suits your preferences.

Tube Types Come in the Widest Variety

Tube Types Come in the Widest Variety

Tube-type packaging is the most widely available variety of men's face washes. 


There are various types of tube face washes depending on the manufacturer and product, such as gel, cream, or paste. Since the characteristics vary greatly from product to product, you're bound to find a product that best suits your needs.

We recommend using a foaming net or facewash foamer. Check out the following article for our 10 best picks and a buying guide on Japanese face wash nets.

Foam Type Dispensers Don't Require Manual Lathering

Foam Type Dispensers Don't Require Manual Lathering

For those who struggle with lathering face washes, foam-type cleansers with a pump dispenser are recommended for its ease of use. Just press the pump, and whipped foam comes out instantly.


Unfortunately, no foam cleansers made it into our top 10. Since it has relatively less cleansing power than the tube type, it is best suited for those with low sebum levels and skin that tends to dry out quickly. However, be careful about the type of surfactant used, as it may irritate the skin when sensitive.

Also, many products tend to have a looser foam texture and quickly go flat, so be sure to use the right amount each time, and be careful not to apply too much friction.

Bar Soap Types Prioritize Cleansing Power

Bar Soap Types Prioritize Cleansing Power

Bar soap suits those who want the cleanest and most refreshing feeling after use. Many produce a light, fluffy lather that can be quickly rinsed off.


Bar soap requires a separate tray for storage. They can dissolve over time if left in the shower room for extended periods, so storing them in a well-ventilated spot is recommended.

However, since bar soap has such high cleansing power, people with dry skin should be careful about how often they use it. For example, using it only on days when stickiness is a concern and not every day is a good rule of thumb.

Fragrances and Usability Are Also Important Factors

Fragrances and Usability Are Also Important Factors

Other factors to consider when buying a facial cleanser are fragrances and usability. We recommend unscented types for those who don't like scented products and citrus scents for those who desire a soothing fragrance.


During our usability test, containers that were simple in design and intuitive to use, as well as those that quickly dispensed voluminous foam, were rated highly. On the other hand, products that were difficult to handle with one hand and products that made it difficult to adjust the amount dispensed were rated poorly.

For those who want to wash their face with thick creamy foam, keep an eye out for a face wash that contains a lathering-improver, such as the following.

Ingredients to look for:
  • Polyquaternium-6 or Polyquaternium-7
  • Tremella fuciformis polysaccharide, etc.

How to Effectively Wash Your Face

How to Effectively Wash Your Face

Washing your face isn't as simple as grabbing some soap and scrubbing; using the wrong technique can potentially damage your skin, causing premature wear and tear.


Steps:

1. Rinse your face with clean hands using 86 to 95°F (30 to 35℃) water

2. Lather up your face wash using either your hands or a foaming net
3. Apply the face wash to areas that produce a lot of sebum, like your nose and forehead, and gently massage the foam into your face, making sure to not actually touch your face with your hands as much as possible
4. Rinse your face with 86 to 95°F (30 to 35℃) water for a minute to ensure that no face wash is left on your face
5. Gently pat your face with a clean towel to dry off

When washing your face, pay particular attention to the temperature of the water and how you rinse your face. Water that's too hot can actually dehydrate your skin as well as remove any moisturizing ingredients formulated in your face wash, so be careful to adjust the temperature.


Pay extra attention to your hairline and the edges of your face since many people don't rinse those areas enough. Any face wash remaining on the face can irritate your skin, so check yourself in the mirror.

10 Best Japanese Men's Face Washes

Image
1
Rosette Rosette Face Wash Paste Acne Care 1

Rosette

2
MUJI Mild Moisturizing Face Wash Foam 1

MUJI

3
SHISEIDO International SHISEIDO Men's Face Cleanser 1

SHISEIDO International

4
Wellness Advance Buso Soap 1

Wellness Advance

5
NULL NULL  Acne Block Men's Face Wash 1

NULL

6
Rebranding Japan Quattro Botanico Oil Control & Face Cleanser 1

Rebranding Japan

7
RISE ONE Nile Clay Wash 1

RISE ONE

8
Rosette Rosette Cleansing Paste Smooth Mud 1

Rosette

9
Tokiwakyuhin Nameraka-hompo Cleansing Face Wash NC 1

Tokiwakyuhin

10
SHISEIDO Senka Perfect Whip Face Wash 1

SHISEIDO

Name

Rosette Face Wash Paste Acne Care

Mild Moisturizing Face Wash Foam

SHISEIDO Men's Face Cleanser

Buso Soap

NULL Acne Block Men's Face Wash

Quattro Botanico Oil Control & Face Cleanser

Nile Clay Wash

Rosette Cleansing Paste Smooth Mud

Nameraka-hompo Cleansing Face Wash NC

Senka Perfect Whip Face Wash

Features

Best Well-Rounded Foam Wash With Great Cleansing, Moisturizing, and Lathering Abilities

Face Foam With Great Moisture Retention for Dry Skin

Thick Foam That Quickly Rinses off and Doubles as Shaving Cream

Bar Soap Cleanser With Strong Cleaning Power That Doesn’t Leave a Sticky Feel

Thick Foam Cleanser Great for Acne-Prevention and Pore Care but Not for Sensitive Skin

Sea Salt Face Wash With Soothing Fragrance for Oily, Shiny, or Sticky Skin

Mud and Charcoal-Based Face Wash With Good Moisture Retention Best for Dry and Sticky Skin

Moisturizing Cleansing Paste With Rose and Fine Sea Mud Powder

Gentle and Moisturizing Soy-Based Cleanser Suitable for Sensitive Skin

Moisturizing Face Wash With Thick Lathering Foam

Price$8.14$5.00$20.72$59.25$15.42$15.19$19.18$8.67$5.91$10.12
Japaneseロゼット ロゼット洗顔パスタ アクネクリア良品計画 無印良品 マイルド保湿洗顔フォーム資生堂インターナショナル SHISEIDO メン フェイス クレンザーウェルネス・アドバンス 武装ソープNULL NULL 薬用アクネブロックフェイスウォッシュリ・ブランディングジャパン クワトロボタニコ ボタニカル オイルコントロール & フェイスクレンザーRISE ONE Nile 濃密泡泥洗顔ロゼット ロゼット洗顔パスタ 海泥スムース常盤薬品工業 なめらか本舗 クレンジング洗顔 NC資生堂 SENKA 洗顔専科 パーフェクトホイップ 濃密泡洗顔料
Amount4.23 oz.4.23 oz.4.59 oz.3.53 oz.4.23 oz.4.23 oz.5.29 oz.4.23 oz.5.29 oz.4.23 oz.
Active IngredientsStearyl GlycyrrhetinateN/AN/AN/ADipotassium glycyrrhizateN/AN/AN/ANoNo
Main Cleaning IngredientsSoapSoapSoapSoapSoapSoapSoapSoapSoapSoap
Main Moisturizing IngredientsGlycerin, Butylene GlycolGlycerin, Butylene GlycolGlycerin, SorbitolGlycerin, Sorbitol, Hyaluronic AcidGlycerin, Hyaluronic acidGlycerin, Butylene GlycolGlycerin, Sorbitol, Hyaluronic Acid, Butylene GlycolGlycerinGlycerinGlycerine, Butylene Glycol, Sodium Hyaluronate
Oily Skin Care IngredientsClayN/AN/AN/AN/AClayClay, CharcoalClayNoNo
Container TypeTubeTubeTubeBar soapTubeTubeTubeTubeTubeTube
Recommended forCombination skin, oily skinAll skin typesAll skin typesCombination skinAll skin typesOily SkinAll skin typesCombination skin, oily skinAll skin typesAll skin types
FoamingYesYesYesYesYesYesYesYesYesYes
Allergy TestNoNoYesNoNoNoNoNoYesYes
Patch TestYesNoNoNoNoNoNoYesYesNo
Overall Score3.923.893.883.783.603.583.573.563.523.52
Cleansing ability4.04.05.05.04.05.04.03.53.53.5
Moisture retention4.75.03.53.33.53.23.43.83.94.5
Ingredients3.43.43.33.43.33.23.33.43.33.3
Feel4.23.64.03.43.33.63.44.03.93.4
Link
1

RosetteRosette Face Wash Paste Acne Care

$8.14

Japaneseロゼット ロゼット洗顔パスタ アクネクリア
Amount4.23 oz.
Active IngredientsStearyl Glycyrrhetinate
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Butylene Glycol
Oily Skin Care IngredientsClay
Container TypeTube
Recommended forCombination skin, oily skin
FoamingYes
Allergy TestNo
Patch TestYes
Overall Score3.92
Cleansing ability4.0
Moisture retention4.7
Ingredients3.4
Feel4.2
2

MUJIMild Moisturizing Face Wash Foam

$5.00

Japanese良品計画 無印良品 マイルド保湿洗顔フォーム
Amount4.23 oz.
Active IngredientsN/A
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Butylene Glycol
Oily Skin Care IngredientsN/A
Container TypeTube
Recommended forAll skin types
FoamingYes
Allergy TestNo
Patch TestNo
Overall Score3.89
Cleansing ability4.0
Moisture retention5.0
Ingredients3.4
Feel3.6
3

SHISEIDO InternationalSHISEIDO Men's Face Cleanser

$20.72

Japanese資生堂インターナショナル SHISEIDO メン フェイス クレンザー
Amount4.59 oz.
Active IngredientsN/A
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Sorbitol
Oily Skin Care IngredientsN/A
Container TypeTube
Recommended forAll skin types
FoamingYes
Allergy TestYes
Patch TestNo
Overall Score3.88
Cleansing ability5.0
Moisture retention3.5
Ingredients3.3
Feel4.0
4

Wellness AdvanceBuso Soap

3 Set

$59.25

Japaneseウェルネス・アドバンス 武装ソープ
Amount3.53 oz.
Active IngredientsN/A
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Sorbitol, Hyaluronic Acid
Oily Skin Care IngredientsN/A
Container TypeBar soap
Recommended forCombination skin
FoamingYes
Allergy TestNo
Patch TestNo
Overall Score3.78
Cleansing ability5.0
Moisture retention3.3
Ingredients3.4
Feel3.4
5

NULLNULL Acne Block Men's Face Wash

$15.42

JapaneseNULL NULL 薬用アクネブロックフェイスウォッシュ
Amount4.23 oz.
Active IngredientsDipotassium glycyrrhizate
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Hyaluronic acid
Oily Skin Care IngredientsN/A
Container TypeTube
Recommended forAll skin types
FoamingYes
Allergy TestNo
Patch TestNo
Overall Score3.60
Cleansing ability4.0
Moisture retention3.5
Ingredients3.3
Feel3.3
6

Rebranding JapanQuattro Botanico Oil Control & Face Cleanser

$15.19

Japaneseリ・ブランディングジャパン クワトロボタニコ ボタニカル オイルコントロール & フェイスクレンザー
Amount4.23 oz.
Active IngredientsN/A
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Butylene Glycol
Oily Skin Care IngredientsClay
Container TypeTube
Recommended forOily Skin
FoamingYes
Allergy TestNo
Patch TestNo
Overall Score3.58
Cleansing ability5.0
Moisture retention3.2
Ingredients3.2
Feel3.6
7

RISE ONENile Clay Wash

$19.18

JapaneseRISE ONE Nile 濃密泡泥洗顔
Amount5.29 oz.
Active IngredientsN/A
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin, Sorbitol, Hyaluronic Acid, Butylene Glycol
Oily Skin Care IngredientsClay, Charcoal
Container TypeTube
Recommended forAll skin types
FoamingYes
Allergy TestNo
Patch TestNo
Overall Score3.57
Cleansing ability4.0
Moisture retention3.4
Ingredients3.3
Feel3.4
8

RosetteRosette Cleansing Paste Smooth Mud

$8.67

Japaneseロゼット ロゼット洗顔パスタ 海泥スムース
Amount4.23 oz.
Active IngredientsN/A
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin
Oily Skin Care IngredientsClay
Container TypeTube
Recommended forCombination skin, oily skin
FoamingYes
Allergy TestNo
Patch TestYes
Overall Score3.56
Cleansing ability3.5
Moisture retention3.8
Ingredients3.4
Feel4.0
9

TokiwakyuhinNameraka-hompo Cleansing Face Wash NC

$5.91

Japanese常盤薬品工業 なめらか本舗 クレンジング洗顔 NC
Amount5.29 oz.
Active IngredientsNo
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerin
Oily Skin Care IngredientsNo
Container TypeTube
Recommended forAll skin types
FoamingYes
Allergy TestYes
Patch TestYes
Overall Score3.52
Cleansing ability3.5
Moisture retention3.9
Ingredients3.3
Feel3.9
10

SHISEIDOSenka Perfect Whip Face Wash

$10.12

Japanese資生堂 SENKA 洗顔専科 パーフェクトホイップ 濃密泡洗顔料
Amount4.23 oz.
Active IngredientsNo
Main Cleaning IngredientsSoap
Main Moisturizing IngredientsGlycerine, Butylene Glycol, Sodium Hyaluronate
Oily Skin Care IngredientsNo
Container TypeTube
Recommended forAll skin types
FoamingYes
Allergy TestYes
Patch TestNo
Overall Score3.52
Cleansing ability3.5
Moisture retention4.5
Ingredients3.3
Feel3.4

How We Tested the Men's Face Washes

How We Tested the Men's Face Washes

We gathered the 10 best-selling Japanese men's face washes for oily skin from e-commerce sites popular in Japan, such as Amazon, Rakuten, and Yahoo! Shopping, and tested them all.

We tested each product for the following:

  • Cleansing power
  • Moisture retention
  • Ingredients
  • Feel

Test ① Cleansing Ability

Test ① Cleansing Ability

First, we tested the cleaning power of each face wash, which is the most important factor in choosing a facial cleanser. 


Methodology:
To do this, we prepared a glass slide coated with artificial sebum (lard) and applied the facial cleanser on it for 30 seconds. Then, we washed it off with lukewarm water at 95° Fahrenheit. Finally, we checked how much of the artificial sebum was removed before and after applying the cleanser.

Test ② Moisture Retention

Test ② Moisture Retention

Next, we conducted a moisture retention test. We checked the skin's moisture level before and after applying the face wash.


Equipment:

Multi Probe Adapters MPA6
Corneometer CM825 for stratum corneum moisture measurement

Methodology:
A machine called a corneometer was used to measure the original skin moisture of the arm of our male testers. We then applied the face wash for 20 seconds and before measuring the skin's moisture level after ten minutes had passed. 

For each product, we had three Japanese men participate as testers. 

Test ③ Ingredients

Test ③ Ingredients

Next, we examined the ingredients of each face wash.


We consulted Mizuha, a cosmetics R&D researcher well versed in cosmetic ingredients, who rigorously checked the products based on the following criteria.

What our expert looked for:
  • Type of cleansing surfactant
  • Whether they may be irritating to sensitive skin
  • Additional benefits or effects that ingredients may provide

※Products categorized as quasi-drugs are defined by the Ministry of Health, Labor and Welfare of Japan as a category of products that fit between medicine and cosmetics. Thus, manufacturers are not obligated to label all ingredients, so we could only check what was on the label.

Test ④ Feel

Test ④ Feel

Finally, we also checked the product's feel or sensation after using each face wash.


We had three Japanese male testers test the products and had them evaluate them for the following points.

What our testers looked for:
  • Ease of dispensing product
  • Foam texture
  • Ease of rinsing off foam
  • Feel of skin after washing
  • Fragrance

More Japanese Skincare Products to Consider

We all can use extra moisturizer in our lives. Additionally, it's a great idea to always use sunscreen, especially if you're a guy who spends a lot of time outside. Check out the following links for more skincare products that all men should use!

Translation: Nanako Kurosu, Mai T.

  • Follow us on Facebook and Instagram for more mybest recommendations! For questions or comments, leave us feedback via a Google Form on our Contact Us page.

Related Articles

  • Maybelline Snapscara Review
    Maybelline Snapscara Review
    Maybelline Snapscara is tubing mascara, meaning it comes off with water. Getting good tubing mascara is one of the best things you can do for your lashes (other than putting nothing on them at all, but we aren’t giving up our smokey eyes). Still, you can’t help but wonder whether the mascara will flake. If it’ll clump. If it’ll even volumize or elongate your lashes at all.Our editing department purchased Maybelline’s Snapscara and sought to answer the above questions. This is what we learned during testing.
    Cosmetics and skincare
  • 16 Best Tried and True Japanese Cuticle Oils in 2022 (Ishizawa Laboratories, P. Shine, and More)
    16 Best Tried and True Japanese Cuticle Oils in 2022 (Ishizawa Laboratories, P. Shine, and More)
    If you have dry and brittle nails, cuticle oils can be a lifesaver. That's why our editors searched Japanese e-commerce sites (such as @cosme, Amazon, and Rakuten) for the best cuticle oils. We then chose the 16 most popular products and tested them.We focused on three things: how easy it was to apply, how well it soaked into our nails, and its fragrance. We then compiled everything we learned into a buying guide about and list of the best Japanese cuticle oils available online.
    Cosmetics and skincare
  • Rohto Melano CC Serum Review - mybest
    Rohto Melano CC Serum Review - mybest
    We've heard a lot of good things about Rohto Melano CC Serum on the Internet, especially since it uses Vitamin C to whiten skin and prevent acne breakouts from occurring. However, there are also some that claim it didn't stop their skin from breaking out or caused additional problems instead.That's why we decided to purchase this whitening serum for ourselves and put it to the test. We analyzed its moisturizing power and how it felt to use and compared our results to the word on the 'Net. Here's what we learned.
    Cosmetics and skincare
  • 10 Best Red Lipsticks in 2022 (Makeup Artist-Reviewed)
    10 Best Red Lipsticks in 2022 (Makeup Artist-Reviewed)
    Among the plethora of lip colors, red is considered one of the most attractive and appealing. Nevertheless, there are many red lipstick products with different qualities and shades that may make you wonder which lipstick would be the right choice for you. To help you choose the most suitable red lipstick for yourself, we looked through e-commerce websites such as Amazon and Sephora and combined a list of the top 10 red lipsticks currently loved by the beauty community. Tom Ford's Lip Color Lipstick caught our eye for its ultra-smooth texture and ability to last long. Check it out and see if any of them catch your eye! There's also a buying guide to help you choose the right red lipstick. 
    Cosmetics and skincare
  • 10 Best Reef-Safe Sunscreens in 2022 (Dermatologist-Reviewed)
    10 Best Reef-Safe Sunscreens in 2022 (Dermatologist-Reviewed)
    Swimming somewhere tropical? You'll need a reef-safe sunscreen. Statistics show that many sunscreens contain chemicals that can harm marine ecosystems, which include precious coral reefs. Luckily, rising awareness has given birth to reef-safe and reef-friendly sunscreens that won't hurt a thing!We've done a lot of research and pored through reviews to pick the 10 best reef-safe sunscreens for reefs and our skin. Blue Lizard's Sensitive Mineral Sunscreen took first place on our list as it can effectively shield your skin from harmful UV rays while protecting coral reefs. And after you've looked at our list, our buying guide will provide you with useful information on what needs to be considered when choosing non-toxic sunscreens with research backed by a dermatologist. 
    Cosmetics and skincare
  • 10 Best Contour Palettes in 2022 (Makeup Artist-Reviewed)
    10 Best Contour Palettes in 2022 (Makeup Artist-Reviewed)
    Do you dream of chiseled cheekbones as you strut your stuff down the street? Contour helps to highlight the natural curves of your face and a few strokes of contour can make your best features pop. Unlike the shimmering powders and creams of eye shadow and blush, contour is more about nuance and subtlety: something mysterious and magic.Whether you're searching for a soft dewy look or want to go full glam on the unsuspecting populace, there is a wide range of products that can help you achieve the look you are going for. We can help you choose the best products for you with our top 10 list and buying guide full of tips.
    Cosmetics and skincare
  • 10 Best Green Tea Skincare Products in 2022 (Dermatologist-Reviewed)
    10 Best Green Tea Skincare Products in 2022 (Dermatologist-Reviewed)
    We all know that green tea is rich in antioxidants and can provide all sorts of health benefits. Why not put all that good stuff straight onto your skin? When used in skincare, green tea helps moisturize skin, treat acne, reduce redness, and soothe skin irritation. But since there are so many green tea skincare products on the market, you may not know the best products for your skin type and concerns. Don't worry, we're here to help you out!Check out our buying guide, where you'll find all the necessary information you need to know or see our top 10 recommended products. Innisfree's Green Tea Seed Cream is our top-ranking product because it's lightweight, delivers deep hydration, and comes in recyclable packaging. Want to know more? Check out the rest of the products on our list!
    Cosmetics and skincare
  • 10 Best Korean Sunscreens for Oily Skin in 2022 (Aesthetician-Reviewed)
    10 Best Korean Sunscreens for Oily Skin in 2022 (Aesthetician-Reviewed)
    Frustrated with all the sunscreens with rich consistency that won't sink into your skin and make your skin feel even oilier than it already is? Consider using a Korean sunscreen! Most have a lightweight consistency that can absorb quickly into your skin and provide optimal protection against the sun. Besides, some even contain ingredients that can help regulate oil production to balance out your oily skin and leave it feeling much more refreshed.After combing the internet, we've found 10 Korean sunscreens that can work like a charm for your oily skin. One of them is COSRX's Aloe Soothing Sun Cream, which is formulated with aloe leaf extract to soothe and lightly moisturize the skin. There are other products that are equally effective on our list, so give them a look as well!  And check out our buying guide and additional tips from aesthetician Devan Jesmer.
    Cosmetics and skincare
  • 8 Best Overnight Hair Curlers in 2022 (Licensed Cosmetologist-Reviewed)
    8 Best Overnight Hair Curlers in 2022 (Licensed Cosmetologist-Reviewed)
    Do you feel like styling your hair in the morning takes a long time out of your morning routine? Do you think you need to start using less heat on your hair? Overnight curlers could be the solution to your problem. They are comfortable, they need no heat, and you will wake up and look amazing in a matter of minutes.We did the research to find the best overnight hair curlers out there and fell in love with the Tifara Beauty Flexible Curling Rods. They are comfortable, effective, and you can create many styles with them! Keep reading to learn about the other seven products that made the cut in our top 8 list, and continue on to our buying guide so you know what to look for when shopping. 
    Cosmetics and skincare
  • 10 Best BB Creams for Dark Skin in 2022 (Makeup Artist-Reviewed)
    10 Best BB Creams for Dark Skin in 2022 (Makeup Artist-Reviewed)
    BB creams, or blemish balms, are super versatile and can act as a primer, foundation, and moisturizer. If you're in search of natural, quick makeup, having a BB cream is a good option! But picking out the right BB for dark skin is not easy. BB creams come in many different shades and finishes, and not all of them are suitable for dark skin. If you need some suggestions, take a look at our list of favorites. Black Radiance's True Complexion BB Cream won first place on our list, as it has a lightweight, non-greasy texture and boasts a nourishing formula that keeps your skin healthy. There are many more products on our list, so give them a look! We have also compiled many tips to help you choose a BB cream that suits your dark skin tone. 
    Cosmetics and skincare
  • Popular Articles

  • 10 Best Korean Night Creams in 2022 (Aesthetician-Reviewed)
    10 Best Korean Night Creams in 2022 (Aesthetician-Reviewed)
    If you're a K-beauty fanatic, you know that ingredients in Korean skincare can do a body good. When it comes to your nighttime routine, night creams are the perfect tool for ensuring a great beauty rest! That's why we went out of our way to research and compile a list of our absolute favorite Korean night creams.In our opinion, Neogen x Joan Kim VitaDuo Day and Night Cream is among the great Korean skincare products that provide great hydrating and moisturizing effects. Aside from being effective, it's also very innovative as it contains two creams - intensive day cream and night cream - in one container. Check out what more skincare products are a good addition to your night skincare routine! And if you're still full of questions, check out our buying guide with tips from aesthetician Devan Jesmer.
    Cosmetics and skincare
  • We Tried the 10 Best Japanese Whitening Serums in 2022 (Beauty Expert-Reviewed)
    We Tried the 10 Best Japanese Whitening Serums in 2022 (Beauty Expert-Reviewed)
    Whitening serums are essential for those who want to suppress melanin production and reduce the appearance of freckles and dark spots. However, with a wide range of products available, from brands such as HAKU, Chifure, and MUJI, to high-end brands such as Sunstar and Albion, as well as a dizzying number of active ingredients like tranexamic acid, kojic acid, and arbutin, it’s difficult to tell which ingredients are actually effective and which aren’t, as well as which products are best for sensitive skin.To determine the best whitening serums, we gathered the 48 best-selling whitening serums on e-commerce sites popular in Japan, like Amazon, Rakuten, Yahoo! Shopping, and @cosme SHOPPING and tested them all.We tested each product for the following:IngredientsMoisturizing abilityFeelIn addition to our buying guide on how to choose a whitening serum, we'll also explain what you can expect from a whitening serum and answer your questions on whether or not they work on hyperpigmentation. Keep reading to find out more!
    Cosmetics and skincare
  • 9 Best Tried and True Japanese Hair Dyes in 2022 (Hair Stylist-Reviewed)
    9 Best Tried and True Japanese Hair Dyes in 2022 (Hair Stylist-Reviewed)
    Dyeing hair has been on-trend recently, but it can be expensive to do. Why not try an at-home kit instead of heading out to the salon? They're perfect for trying out different colors and getting a feel for dyeing hair in general. Japanese hair dyes, though formulated with dark, black Asian hair in mind, can also work great for other types of hair, but always make sure to conduct a patch test in case!To figure out what's best to use, we evaluated and tested 9 of the most popular hair dyes found on popular e-commerce sites in Japan, like Amazon, Rakuten, and Yahoo! Shopping. We tested them based on three criteria: FinishHow long the color lastedHow it felt after dyingKeep on reading to find out which was our top pick for best Japanese hair dye!
    Cosmetics and skincare
  • 10 Best Tried and True Japanese Body Washes in 2022 (Beauty Expert-Reviewed)
    10 Best Tried and True Japanese Body Washes in 2022 (Beauty Expert-Reviewed)
    Have you ever wanted a body wash that doesn't have a strong scent? Or something that can moisturize your skin? Well, why not both? Japanese body washes are known for their gentle scents, formulas, and great feel. That's why we scoured popular e-commerce sites in Japan like Amazon, Rakuten, and Kakaku.com to find the best body washes available online. Then we purchased some of the most popular products and tested them for the following:Cleansing abilityMoisturizing abilityIngredientsFeelKeep reading to find out our 10 best Japanese body washes available online.
    Cosmetics and skincare
  • 10 Best Tried and True Japanese Toners in 2022 (Beauty Expert-Reviewed)
    10 Best Tried and True Japanese Toners in 2022 (Beauty Expert-Reviewed)
    The Japanese skincare routine has quite a few steps. There’s cleansing; then the first step after cleansing is toning. To help you ease into Japanese skincare, we ordered the 10 most popular toners from Japan’s e-commerce giants (such as Amazon, Rakuten, and @cosme) and tested them all. We also invited a specialist and had her compare the following:Moisturization AbilityIngredientsFeelThis is how we tested and found the most exceptional Japanese toners. We also consulted our specialist about skincare–for example, we asked about how to properly put on toner and the order in which we should apply toner, lotion, and essences. We share all this information at the end of the article, so stay tuned.
    Cosmetics and skincare
  • 10 Best Korean Sunscreens for Oily Skin in 2022 (Aesthetician-Reviewed)
    10 Best Korean Sunscreens for Oily Skin in 2022 (Aesthetician-Reviewed)
    Frustrated with all the sunscreens with rich consistency that won't sink into your skin and make your skin feel even oilier than it already is? Consider using a Korean sunscreen! Most have a lightweight consistency that can absorb quickly into your skin and provide optimal protection against the sun. Besides, some even contain ingredients that can help regulate oil production to balance out your oily skin and leave it feeling much more refreshed.After combing the internet, we've found 10 Korean sunscreens that can work like a charm for your oily skin. One of them is COSRX's Aloe Soothing Sun Cream, which is formulated with aloe leaf extract to soothe and lightly moisturize the skin. There are other products that are equally effective on our list, so give them a look as well!  And check out our buying guide and additional tips from aesthetician Devan Jesmer.
    Cosmetics and skincare
  • 10 Best Eyebrow Gels in 2022 (Makeup Artist-Reviewed)
    10 Best Eyebrow Gels in 2022 (Makeup Artist-Reviewed)
    Among the many eyebrow products available on the market, brow gels have recently become a popular must-have for many people. Not only do they help achieve fuller and thicker brows, but they can help shape your eyebrows to your liking. Whether you like a brushed-up look or you want to just set a few stray hairs into place, eyebrow gel is the way to go. In this article, we've compiled the 10 best eyebrow gels available online. At the top of our list was Elizabeth Mott's Queen of the Fill Eyebrow Gel for its waterproof, smudge-proof, and sweat-resistant abilities as well as its lightweight and hydrating properties that can cover even gray hairs. To help figure out which eyebrow gel is right for you, we also included a handy Buying Guide reviewed by a professional make-up artist.
    Cosmetics and skincare
  • Popular Expert Picks

    Search by Category