• 10 Best Brunette Hair Dyes in 2022 (L'Oreal Paris, John Frieda, and More) 1
  • 10 Best Brunette Hair Dyes in 2022 (L'Oreal Paris, John Frieda, and More) 2
  • 10 Best Brunette Hair Dyes in 2022 (L'Oreal Paris, John Frieda, and More) 3
  • 10 Best Brunette Hair Dyes in 2022 (L'Oreal Paris, John Frieda, and More) 4
  • 10 Best Brunette Hair Dyes in 2022 (L'Oreal Paris, John Frieda, and More) 5

10 Best Brunette Hair Dyes in 2022 (L'Oreal Paris, John Frieda, and More)

Tired of having to pre-lighten or bleach your hair? Or perhaps you've been looking for a new, rich color? Try out a brunette shade! Brown hair dyes are no longer boring or flat. There's a wide range of brunette shades that can emphasize your features, from deep cocoa to ashy brown. Plus, modern hair dyes often contain nourishing ingredients to minimize the damage of dyeing. 


After combing through the Internet, we've handpicked 10 brunette hair dyes that work for different undertones and are highly recommended by reviewers. L'Oreal Paris' Feria Multi-Faceted Shimmering Color is our top pick on our list since it produces a rich, natural color without drying out your hair. For more options, check out our top 10 list! Want to know what brunette colors work best with your skin's complexion? Scroll down to our buying guide for some tips.

Featured in this article

mybest US Editors
  • Last updated: 04-04-2022
Table of Contents

10 Best Brunette Hair Dyes

Take a look at our list of the 10 best products that reviewers also love. We've selected a variety of colors that are all formulated with nourishing ingredients. 

1

L'Oreal Paris Feria Multi-Faceted Shimmering Color

Deep Bronzed Brown

$8.97

Amount5 oz.
TypePermanent
Nourishing ingredientsGlycerin
ExtrasConditioner, serum, gloves
2

John FriedaPrecision Foam Color

Dark Natural Brown

$9.99

Amount2.7 oz.
TypePermanent
Nourishing ingredientsRice bran oil, babassu nut oil
ExtrasConditioner, gloves
3

L'Oreal ParisExcellence Creme Permanent Hair Color

Mocha Ash Brown

$7.99

Amount4.39 oz.
TypePermanent
Nourishing ingredientsCeramides, collagen
ExtrasPre-color serum, conditioner, gloves, comb
4

SchwarzkopfKeratin Color Rich Even Color

Intense Cocoa

$9.97

Amount4 oz.
TypePermanent
Nourishing ingredientsHydrolyzed collagen, hydrolyzed keratin, mineral oil
ExtrasPre-treatment serum, conditioner, gloves
5

L'Oreal ParisSuperior Preference Fade-Defying + Shine Permanent Hair Color

Auburn Brown

$8.97

Amount5.6 oz.
TypePermanent
Nourishing ingredientsGlycerin, camelina sativa seed oil, vitamin E, UV filter
ExtrasConditioner, gloves
6

Clairol Root Touch-Up Permanent Creme

Dark Brown, 2 pack

$11.78

Amount3.84 oz. each
TypePermanent
Nourishing ingredientsMica, algae extract
ExtrasBrush, bowl, gloves
7

SchwarzkopfColor Ultimate Hair Color Cream

Velvet Brown

$9.96

Amount4 oz.
TypePermanent
Nourishing ingredientsGlycerin, oleic acid
ExtrasConditioner, gloves, applicator bottle with developer
8

RevlonColorsilk Beautiful Color

Medium Brown

$2.68

Amount4.4 oz.
TypePermanent
Nourishing ingredientsKeratin, silk amino acids
ExtrasConditioner, gloves
9

Moroccanoil Color Depositing Mask

Cocoa

$28.00

Amount6.7 oz.
TypeTemporary
Nourishing ingredientsHydrolyzed soy protein, argan kernel oil, apricot kernel oil
ExtrasNone
10

GarnierNutrisse Nourishing Color Creme

Medium Natural Brown

$6.97

Amount3.88 oz.
TypePermanent
Nourishing ingredientsAvocado oil, olive oil, shea butter
ExtrasConditioner, fruit oil concentrate, gloves and inserts

Compare the Best Brunette Hair Dyes

Image
1
L'Oreal Paris  Feria Multi-Faceted Shimmering Color 1

L'Oreal Paris

2
John Frieda Precision Foam Color 1

John Frieda

3
L'Oreal Paris Excellence Creme Permanent Hair Color 1

L'Oreal Paris

4
Schwarzkopf Keratin Color Rich Even Color  1

Schwarzkopf

5
L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color  1

L'Oreal Paris

6
Clairol  Root Touch-Up Permanent Creme  1

Clairol

7
Schwarzkopf Color Ultimate Hair Color Cream 1

Schwarzkopf

8
Revlon Colorsilk Beautiful Color  1

Revlon

9
Moroccanoil  Color Depositing Mask 1

Moroccanoil

10
Garnier Nutrisse Nourishing Color Creme 1

Garnier

Name

Feria Multi-Faceted Shimmering Color

Precision Foam Color

Excellence Creme Permanent Hair Color

Keratin Color Rich Even Color

Superior Preference Fade-Defying + Shine Permanent Hair Color

Root Touch-Up Permanent Creme

Color Ultimate Hair Color Cream

Colorsilk Beautiful Color

Color Depositing Mask

Nutrisse Nourishing Color Creme

Features

Rich Brown Color With Enhanced Shine

Foam Formula for Even Coverage

Permanent Dye Offering Fantastic Gray Coverage

Keratin Prevents Hair Breakage

Natural-Looking Dye Infused With a UV Filter

Easy-to-Use Hair Dye for Quick Root Touch-Ups

Brightening Formula for a Shiny Red-Brown Color

Non-Drip Gel Dye Offers Easy Application

Two-in-One Temporary Dye With Nourishing Ingredients

Oil-Based Formula That Deeply Moisturizes Your Hair

Price$8.97$9.99$7.99$9.97$8.97$11.78$9.96$2.68$28.00$6.97
Amount5 oz. 2.7 oz. 4.39 oz. 4 oz. 5.6 oz. 3.84 oz. each4 oz. 4.4 oz. 6.7 oz. 3.88 oz.
TypePermanentPermanentPermanentPermanent PermanentPermanentPermanentPermanentTemporaryPermanent
Nourishing ingredientsGlycerinRice bran oil, babassu nut oil Ceramides, collagenHydrolyzed collagen, hydrolyzed keratin, mineral oil Glycerin, camelina sativa seed oil, vitamin E, UV filterMica, algae extractGlycerin, oleic acidKeratin, silk amino acidsHydrolyzed soy protein, argan kernel oil, apricot kernel oil Avocado oil, olive oil, shea butter
ExtrasConditioner, serum, glovesConditioner, glovesPre-color serum, conditioner, gloves, combPre-treatment serum, conditioner, glovesConditioner, glovesBrush, bowl, glovesConditioner, gloves, applicator bottle with developerConditioner, glovesNone Conditioner, fruit oil concentrate, gloves and inserts
Link

How to Choose a Brunette Hair Dye - Buying Guide

Now that you know our top picks, let's move on to the buying guide! Here are some important factors that you should keep in mind while choosing a product, like its staying power, shade, and ingredients.

Consider the Staying Power of Temporary and Permanent Dyes

While searching for a brunette hair dye online, you'll notice that most products are permanent or temporary. We'll walk you through the key differences between the two types so that you can decide which one meets your needs. 

Permanent Hair Dyes Provide Excellent Gray Coverage

Permanent Hair Dyes Provide Excellent Gray Coverage

A permanent dye deposits color straight into the cortex of your hair, changing your hair's texture and natural color permanently.  If you're looking for a dye to cover up grays or brassy tones, a permanent product is the way to go! Plus, the color can last for six to eight weeks, so this type of dye is ideal if you want long-lasting results.


Since permanent dyes often contain strong chemicals, such as ammonia and hydrogen peroxide, your hair might become dry or brittle after application. These ingredients may also irritate those with a sensitive scalp. So, opt for an ammonia- and peroxide-free formula if you have sensitive skin or dry hair. 

Temporary Dyes Offer a Short-Term Color

Temporary Dyes Offer a Short-Term Color

As its name indicates, a temporary dye provides a short-term color that will wash out after one shampoo. So if you are not ready to commit to a brunette color or just want to touch up your hair a little before getting it done professionally, choose a temporary dye. 


One drawback of temporary dyes is that they cannot cover gray hair. They aren't formulated with lightening agents, so they won't be able to lift your hair color too. But, compared to permanent dyes, temporary products are much less damaging. 

Determine a Brown Shade That Suits Your Undertones

Determine a Brown Shade That Suits Your Undertones

When it comes to brunette shades, there are a seemingly endless number of options. But not all shades will work on you, and picking the wrong one might wash you out


Generally speaking, a brunette color should have the same undertone as your skin. If you don't know how to determine your undertones, we have a simple tip for you. Flip your wrist and check the color of your veins. If you see bluish or purplish veins, you have cool undertones. Meanwhile, green veins indicate warm undertones. 

Determine a Brown Shade That Suits Your Undertones

If your skin is warm-toned, warm shades that have copper or golden tints, such as chestnut, golden brown, chocolate, and butterscotch, will accentuate your features. If you have a dark skin tone, deep brown shades like mocha will look fabulous on you!


On the other hand, those with cool undertones can consider colors with a bluish or purplish tinge like ash brown or cool brown. If you have fair skin, try a brunette shade that's the opposite of your skin's undertones. Warm colors like golden brown and walnut can help you make a statement.


We also recommend that you avoid colors that look flat. You should choose a formula that combines several tones and highlights to get a natural-looking and multi-dimensional color. 

Pick a Nourishing Formula to Protect Your Hair

Pick a Nourishing Formula to Protect Your Hair

Regardless of the type, the chemicals in hair dye can cause your hair to dry out. However, you can minimize the damage by choosing a formula infused with moisturizers like shea butter, glycerin, and vitamin E; these ingredients can replenish lost moisture and keep hair silky-smooth


Plant-based oils, including olive oil, coconut oil, and argan oil, drench your hair with moisture and leave it feeling soft. Since they are loaded with fatty acids and vitamins, they can fortify your hair and promote cell regeneration for healthier hair


Keratin, soy protein, and silk amino acids are other nourishing ingredients you may encounter while looking at hair dyes. Basically, they are proteins that can protect your hair from breakage

Pick a Nourishing Formula to Protect Your Hair

If you want your hair color to stick around for longer, consider products with a UV filter. Excessive exposure to UV rays can lead to discoloration, frizziness, brittle hair, and split ends. But a UV filter can somewhat neutralize the damaging effects of UV rays and seal in your hair color.


While many products are formulated directly with conditioning ingredients, some come with a separate after-treatment conditioner or pre-coloring serum. These additional treatments help revitalize your hair and are strongly recommended if you already have weak or damaged hair.  

Decide Between a Gel, Cream, or Foam Formula

Decide Between a Gel, Cream, or Foam Formula

Brunette hair dyes come in three different consistencies: cream, gel, and foam. A cream formula is the most common. It's usually quite thick and doesn't drip, so you can easily distribute the coloring cream without causing a mess. 


On the other hand, gel is thinner in texture and can also be spread easily throughout your hair. While gel can be a bit messy to deal with, it quickly absorbs into your hair to deliver a rich color


Foam hair dyes aren't that common, but they often guarantee easy and even application. The non-drip foamy texture can be distributed easily into roots and hard-to-reach places. In general, we recommend foam and cream dyes if you're new to home-dyeing since they can be easier to apply.

Consider a Kit With Accessories for Easier Application

Consider a Kit With Accessories for Easier Application

If you're dyeing your hair for the very first time, you might want to choose a kit that includes a hair brush, an applicator bottle, and protective gloves. These accessories will make your home-dyeing experience as stress- and mess-free as possible.


A hair brush will help you spread the formula evenly, while an applicator bottle and protective gloves help prevent chemicals in the hair dye from drying out or staining your skin

Tips for Dyeing Your Hair at Home

Maybe this is your first time dyeing your hair at home, or maybe it's your hundredth. Either way, we can all learn from each other! This video offers some helpful tips on how to dye your hair safely and effectively at home.


Bebexo encourages you to moisturize pre-treatment, section your hair, remove jewelry, protect your skin, and more. Watch the video in full to see all of her tips!

Revive Your Color-Treated Hair With These Treatments

Revive Your Color-Treated Hair With These Treatments

After dyeing, you might notice that your hair has become quite dry.  Thankfully, there are tons of products that can help moisturize and heal your hair. Check out our suggestions below!

Author: Thuy Nguyen


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