• Top 48 Best Japanese Body Washes in 2020 - Tried and True! (Minon, Muji, and More) 1
  • Top 48 Best Japanese Body Washes in 2020 - Tried and True! (Minon, Muji, and More) 2
  • Top 48 Best Japanese Body Washes in 2020 - Tried and True! (Minon, Muji, and More) 3
  • Top 48 Best Japanese Body Washes in 2020 - Tried and True! (Minon, Muji, and More) 4
  • Top 48 Best Japanese Body Washes in 2020 - Tried and True! (Minon, Muji, and More) 5

Top 48 Best Japanese Body Washes in 2020 - Tried and True! (Minon, Muji, and More)

It can be hard to choose a good body wash when you have to worry about parabens, sensitive skin, oily skin, dry skin, and more. That's why we scoured Japanese e-commerce sites like Amazon, Rakuten, and Kakaku.com to find the best body washes available online. Then we purchased the 48 most popular products and tested them for the following:


  1. Cleansing power
  2. Moisturizing power
  3. Quality of ingredients
  4. Foam density

We then compiled everything we learned into a buying guide about and list of the best Japanese body washes available online.

This article's specialists

Mizuha
  • Last updated: 07-20-2020
  • 16,202 views
Table of Contents

Top 48 Best Japanese Body Washes

We picked out 48 of the most popular products and tested them for the following: how well they cleaned and moisturized our skin, how much good stuff was in them, and how rich of a foam they produced.


Then, based on how they performed on our tests, we graded and ranked the top 48 Japanese body washes available online. ※Japanese prices for the some of the products are given; they’ve merely been converted into USD for easy viewing.

1

CloverFoaming Body Soap for Sensitive Skin

$7.68

Japaneseクロバーコーポレーション 敏感なお肌のための泡のボディソープ
TypeFoam
FragranceUnscented
Refill available?Yes
Moisturizing3.5
Cleansing5.0
Ingredients4.0
Foam density4.0
Overall score4.2
2
Japaneseクラシエホームプロダクツ ラメランス ボディウォッシュ
TypeLiquid
FragranceAquatic White Floral
Refill available?Yes
Moisturizing4.0
Cleansing5.0
Ingredients3.0
Foam density3.5
Overall score3.9
3

Mochida Health CareCollage Furu Furu Foaming Soap

$19.44

Japanese持田ヘルスケア コラージュフルフル 泡石鹸
TypeFoam
FragranceUnscented
Refill available?Yes
Moisturizing3.5
Cleansing3.5
Ingredients4.0
Foam density4.0
Overall score3.7
4

MaxSuawa Body Wash for Dry and Sensitive Skin

$16.50

Japaneseマックス 素あわ ボディウォッシュ
TypeFoam
FragranceUnscented
Refill available?Yes
Moisturizing3.0
Cleansing4.0
Ingredients4.0
Foam density3.0
Overall score3.7
5
Japanese第一三共ヘルスケア ミノン 全身シャンプー
TypeLiquid
FragranceSoap
Refill available?Yes
Moisturizing4.5
Cleansing2.0
Ingredients4.0
Foam density3.5
Overall score3.3
6

MujiBody Soap

$12.99

Japanese無印良品 石けんボディソープ
TypeLiquid
FragranceOrange
Refill available?Yes
Moisturizing4.0
Cleansing3.5
Ingredients3.0
Foam density4.0
Overall score3.5
7
Japaneseネサンス マニス ホワイトボディシャンプー
TypeLiquid
FragranceChamomile
Refill available?No
Moisturizing3.5
Cleansing3.5
Ingredients3.0
Foam density4.0
Overall score3.4
8

Mizsei MFGOpuro Body Soap

$15.95

Japanese水生活製作所 おぷろ ボディソープ
TypeLiquid
FragranceFloral
Refill available?Yes
Moisturizing4.0
Cleansing3.0
Ingredients3.0
Foam density3.5
Overall score3.3
9

Hiramatsu ShojiMK Kasahada Kayuhada Body Soap

$4.04

Japaneseヒラマツ商事 かさ肌かゆ肌 ボディシャンプー
TypeLiquid
FragranceUnscented
Refill available?No
Moisturizing3.5
Cleansing3.5
Ingredients3.0
Foam density3.5
Overall score3.3
10
Japaneseロート製薬 ケアセラ 泡の高保湿 ボディウォッシュ
TypeFoam
FragrancePure Floral
Refill available?Yes
Moisturizing4.0
Cleansing1.5
Ingredients4.0
Foam density4.0
Overall score3.3
11
Japaneseアルジェラン ボディソープ モイスト
TypeLiquid
FragranceFloral
Refill available?Yes
Moisturizing5.0
Cleansing4.0
Ingredients1.0
Foam density4.0
Overall score3.3
12

Kumano YushiReihaku Hatomugi Body Soap

$4.54

Japanese熊野油脂 麗白 ハトムギボディソープ
TypeLiquid
FragranceUnscented
Refill available?Yes
Moisturizing2.5
Cleansing3.5
Ingredients3.0
Foam density4.0
Overall score3.1
13

Kumano Yushi7-Eleven Premium Lifestyle Body Soap

$4.02

Japaneseセブンプレミアムライフスタイル ボディソープ
TypeLiquid
FragranceCitrus Verbena
Refill available?Yes
Moisturizing4.0
Cleansing3.0
Ingredients2.0
Foam density4.0
Overall score3.0
14
Japaneseクラシエ ナイーブ 泡で出てくるボディソープ
TypeFoam
FragrancePeach
Refill available?Yes
Moisturizing3.0
Cleansing1.5
Ingredients4.0
Foam density4.0
Overall score3.0
15

MiyoshiMutenka Foaming Body Soap

$4.93

Japaneseミヨシ石鹸 無添加せっけん泡のボディソープ
TypeFoam
FragranceUnscented
Refill available?Yes
Moisturizing1.5
Cleansing3.0
Ingredients4.0
Foam density4.0
Overall score3.0
16

Mochida HealthcareCollage Furufuru Liquid Soap

$22.76

Japanese持田ヘルスケア コラージュフルフル 液体石鹸
TypeLiquid
FragranceUnscented
Refill available?Yes
Moisturizing3.0
Cleansing1.5
Ingredients4.0
Foam density3.5
Overall score2.9
17
Japaneseビーバイ・イー ママバターボディソープ
TypeLiquid
FragranceUnscented
Refill available?Yes
Moisturizing1.5
Cleansing3.0
Ingredients4.0
Foam density3.5
Overall score2.9
18

I-neBotanist Botanical Body Soap Deep Moist

$10.08

JapaneseI-ne BOTANIST ボタニカル ボディーソープ ディープモイスト
TypeLiquid
FragranceWater Lily & Raspberry
Refill available?Yes
Moisturizing1.0
Cleansing4.5
Ingredients3.0
Foam density4.0
Overall score2.9
19

KracieMuo Body Wash

$6.04

Japaneseクラシエホームプロダクツ ミュオ ボディソープ
TypeLiquid
FragranceNatural Aroma
Refill available?Yes
Moisturizing2.5
Cleansing3.0
Ingredients3.0
Foam density3.5
Overall score2.9
20

ShiseidoMa Cherie Fragrance Body Soap

$5.42

Japanese資生堂 マシェリ フレグランスボディソープ
TypeLiquid
FragranceFloral Fruity
Refill available?Yes
Moisturizing2.5
Cleansing4.0
Ingredients2.0
Foam density4.0
Overall score2.9

Compare the Best Japanese Body Washes

Image
1
Clover Foaming Body Soap for Sensitive Skin 1

Clover

2
Kracie Lamellance Body Wash 1

Kracie

3
Mochida Health Care Collage Furu Furu Foaming Soap 1

Mochida Health Care

4
Max Suawa Body Wash for Dry and Sensitive Skin 1

Max

5
Daiichi Sankyo Minon Body Shampoo 1

Daiichi Sankyo

6
Muji Body Soap 1

Muji

7
nexans Manis White Body Shampoo 1

nexans

8
Mizsei MFG Opuro Body Soap 1

Mizsei MFG

9
Hiramatsu Shoji MK Kasahada Kayuhada Body Soap 1

Hiramatsu Shoji

10
Rohto CareCera Moisturizing Foam Body Wash 1

Rohto

11
Matsumoto Kiyoshi Argelan Body Soap Moist 1

Matsumoto Kiyoshi

12
Kumano Yushi Reihaku Hatomugi Body Soap 1

Kumano Yushi

13
Kumano Yushi 7-Eleven Premium Lifestyle Body Soap 1

Kumano Yushi

14
Kracie Naive Foaming Body Wash 1

Kracie

15
Miyoshi Mutenka Foaming Body Soap 1

Miyoshi

16
Mochida Healthcare Collage Furufuru Liquid Soap 1

Mochida Healthcare

17
BbyE Mama Butter Body Soap 1

BbyE

18
I-ne Botanist Botanical Body Soap Deep Moist 1

I-ne

19
Kracie Muo Body Wash 1

Kracie

20
Shiseido Ma Cherie Fragrance Body Soap 1

Shiseido

Name

Foaming Body Soap for Sensitive Skin

Lamellance Body Wash

Collage Furu Furu Foaming Soap

Suawa Body Wash for Dry and Sensitive Skin

Minon Body Shampoo

Body Soap

Manis White Body Shampoo

Opuro Body Soap

MK Kasahada Kayuhada Body Soap

CareCera Moisturizing Foam Body Wash

Argelan Body Soap Moist

Reihaku Hatomugi Body Soap

7-Eleven Premium Lifestyle Body Soap

Naive Foaming Body Wash

Mutenka Foaming Body Soap

Collage Furufuru Liquid Soap

Mama Butter Body Soap

Botanist Botanical Body Soap Deep Moist

Muo Body Wash

Ma Cherie Fragrance Body Soap

Features

The Very Best Japanese Body Wash

The Best Liquid-Type Japanese Body Wash We Tested

An Effective Antibacterial Body Wash for Sensitive Skin

A Medicated Body Wash With Simple Ingredients

A Super Moisturizing Body Wash for Dry Skin

The Best Liquid Body Soap for Normal Skin

The Most Balanced Body Wash

A Great Body Soap for Dry or Sensitive Skin

A Simple Formula With Powerful Cleansers

A Body Wash Foam With Amazing Moisture

An Exquisite Combination of Cleansing and Moisturizing Power

A Mild Body Soap for Sensitive Skin

Great Quality for Normal or Tough Skin

A Gentle Body Wash for the Whole Family

Simple Ingredients for Peace of Mind

A Mild Moisturizer for Sensitive Skin

A Naturally Body Soap With Excellent Ingredients

An Excellent Cleanser With Follow-up Moisture Required

The Perfect Scent for Bathtime

A Powerful Cleanser With a Fruity and Floral Fragrance

Price$7.68$8.10$19.44$16.50$15.35$12.99$9.57$15.95$4.04$9.65$14.99$4.54$4.02$3.02$4.93$22.76$7.15$10.08$6.04$5.42
Japaneseクロバーコーポレーション 敏感なお肌のための泡のボディソープクラシエホームプロダクツ ラメランス ボディウォッシュ持田ヘルスケア コラージュフルフル 泡石鹸マックス 素あわ ボディウォッシュ第一三共ヘルスケア ミノン 全身シャンプー無印良品 石けんボディソープネサンス マニス ホワイトボディシャンプー水生活製作所 おぷろ ボディソープヒラマツ商事 かさ肌かゆ肌 ボディシャンプーロート製薬 ケアセラ 泡の高保湿 ボディウォッシュアルジェラン ボディソープ モイスト熊野油脂 麗白 ハトムギボディソープセブンプレミアムライフスタイル ボディソープクラシエ ナイーブ 泡で出てくるボディソープミヨシ石鹸 無添加せっけん泡のボディソープ持田ヘルスケア コラージュフルフル 液体石鹸ビーバイ・イー ママバターボディソープI-ne BOTANIST ボタニカル ボディーソープ ディープモイストクラシエホームプロダクツ ミュオ ボディソープ資生堂 マシェリ フレグランスボディソープ
TypeFoamLiquidFoamFoamLiquidLiquidLiquidLiquidLiquidFoamLiquidLiquidLiquidFoamFoamLiquidLiquidLiquidLiquidLiquid
FragranceUnscentedAquatic White FloralUnscentedUnscentedSoapOrangeChamomileFloralUnscentedPure FloralFloralUnscentedCitrus VerbenaPeachUnscentedUnscentedUnscentedWater Lily & RaspberryNatural AromaFloral Fruity
Refill available?YesYesYesYesYesYesNoYesNoYesYesYesYesYesYesYesYesYesYesYes
Moisturizing3.54.03.53.04.54.03.54.03.54.05.02.54.03.01.53.01.51.02.52.5
Cleansing5.05.03.54.02.03.53.53.03.51.54.03.53.01.53.01.53.04.53.04.0
Ingredients4.03.04.04.04.03.03.03.03.04.01.03.02.04.04.04.04.03.03.02.0
Foam density4.03.54.03.03.54.04.03.53.54.04.04.04.04.04.03.53.54.03.54.0
Overall score4.23.93.73.73.33.53.43.33.33.33.33.13.03.03.02.92.92.92.92.9
Link

Products That Didn't Make the Cut

And why they didn't quite make it.

Not Bad, but Not Good Enough to Recommend

Not Bad, but Not Good Enough to Recommend

Matsuyama x Tokyu Hands Moisture Liquid Soap wasn't a bad product, but it wasn't quite amazing enough to make it into the Top 20 either. It cleans and moisturizes on an acceptable level, and it's safe enough for people with sensitive skin to use (except for its use of ethanol).

Not the Right Scent for Everyone

Not the Right Scent for Everyone

Your body wash is something you'll be smelling everyday (or several times a day if your whole family uses it), so you'll want it to smell good. Unfortunately, these products weren't quality or mild enough for us to recommend them to anyone.


Topvalu Body Soap had a floral scent that we found rather cheap, and we found both Botanist Moist Body Soap (Rose & White Peach) and Lamellance Foaming Body Wash to have a fragrance that was too strong to properly enjoy. 


Another product we didn't enjoy was Rohto Deoco Medicated Body Cleanse, which lacked severely in the moisturizing department and smelled so sweet that we thought it was made exclusively for teenage girls.

Sensitive Skin? Watch out for These Products

Sensitive Skin? Watch out for These Products

While some of the products here are suited well enough for those with normal to oily skin, we'd recommend double-checking the label if you're prone to skin irritation. 7 Premium Lifestyle Body Soap with Gentle Plant-based Ingredients does contain some anti-inflammatory ingredients, but it contains almost too many plant-based ingredients.


Hada Kara Foaming Body Soap and Regular Body Soap contain PG, which we've already explained as a potential skin irritant. Samourai Woman Body Soap, on the other hand, contained one too many mineral oils for our liking.


Another product with an overabundance of plant-based ingredients and extracts is The Public Organic Essential Oil Body Soap. Both Diane Botanical Deep Moist Body Soap and Refresh & Moist Foaming Body Soap also gave us the same issue.

Left our Skin Feeling Dry

Left our Skin Feeling Dry

You could argue that a body wash's main job is to cleanse, but we think the best ones leave your skin feeling supple and moisturized as well. Bouncia Body Soap didn't make us feel that way, instead making our skin feel quite dry after.


Mellsavon Floral Herb Body Wash also left us feeling dry and had a collection of plant extracts as well, which wouldn't be great for sensitive or dry skin. Cainz Gentle Body Soap is another one you should watch out for.


If you have super dry skin, we recommend avoiding Taiyou no Sachi EX Medicated Body Soap, Cow Brand Mutenka Body Soap and Naive Body Soap; all can be used with normal to oily skin, however.

Not Cleansing Enough

Not Cleansing Enough

If a body wash can't get all of that stubborn dirt, oil, and sweat off your skin, then what's the point? We liked how gentle and moisturizing Cow Brand Foaming Body Soap was, but it didn't cleanse our skin very well at all. The same goes for Medicated White Conc Body Shampoo with Vitamin C.


Sea Breeze Cool & Deodorant Body Shampoo was fairly moisturizing and had a nice scent, but it didn't do much to cleanse other than eliminate body odor.

Can You Even Call This a Body Wash?

Can You Even Call This a Body Wash?

Some of our lowest-ranked products ended up there due to their lack of cleansing and moisturizing abilities, which made us ask ourselves, "Can you even call this a body wash?" One such product was Minon Foaming Full Body Shampoo, which had great ingredients but not such great effects.


Cow Brand Milky Body Soap, natu salon Select Body Wash (Rich & Moist), and Kyu Ra Ra Body Soap are products we'd particularly caution those with dry skin to avoid. Shiseido Perfect Bubble for Body and AHA Body Clear Soap ended up in the bottom of our ranking for their lack of moisture, cleansing, and quality ingredients.

Introducing the Expert Who Lent Us Their Knowledge

Introducing the Expert Who Lent Us Their Knowledge
<Mizuha>
Sensitive Skin Beauty Researcher

She's a scholar at an academic institution that researches the creation of new medicines. Besides that, she utilizes her previous work experience as a beauty product researcher and developer to review and analyze products for people with sensitive skin. She holds multiple certifications as a high-grade cosmetics ingredients specialist and concierge.

Mizuha has also been using social media to further her reach by providing cosmetic ingredient ratings and surveys.

How We Tested the Body Washes

We put each of the body washes through a series of four tests to gauge their effectiveness. Two tests focused on their moisturizing and cleansing powers while the other two examined their ingredients and foam density.

Test ① Cleansing Power

Test ① Cleansing Power

We first tested out a body wash's most important factor: its cleansing ability. To do this, we applied a thin layer of pseudo-skin oil made from stearic acid, oleic acid, and dye to synthetic skin.

Test ① Cleansing Power

Then, to simulate the body wash experience as accurately as possible, we mixed each body wash with the same small amount of water and blended it with an electric hand mixer for 30 seconds. For foam body washes, we just put three pumps' worth of product into a plastic cup.

Test ① Cleansing Power

Then we moved each plate of synthetic skin and oil back and forth about 20 times in each cup of body wash. We then rated them on a scale of 1.0 to 5.0 based on how much oil was removed from the sample plate.

Liquid Washes With Soap Ingredients Cleansed the Best

Liquid Washes With Soap Ingredients Cleansed the Best

The clear winners in our test were liquid body washes that used soaps as their main cleansing ingredients. Foam body washes gave us the same amount of cleansing power if they similarly had a high amount of soap cleansers. 


Overall, however, foam body washes didn't cleanse very well, so if you need a good scrubbing, we'd recommend a liquid type. 

Test ② Moisturizing Ability

Test ② Moisturizing Ability

Next, we applied each product directly to our skin, rubbed it in a few times, and then washed it off to text our skin's moisture retention.

Test ② Moisturizing Ability

We used this tool to measure our skin's moisture levels before and after washing. Our results showed that body soaps with a lot of moisturizing ingredients in them helped our skin stay hydrated and supple. 


On the other hand, body washes with simple ingredients tended to dry out our skin. If you have dry skin or want to preserve your skin's moisture, look for those added moisturizers and emollients. 

Test ③ Ingredients

We tested the ingredients of each body wash using two methods.

Test ③ Ingredients

The first was to ask the opinion of Mizuha, a sensitive skin care specialist. She examined the ingredients of each body wash to check the following:


  • The quality of surfactants, the main cleansers in a body wash
  • Whether or not skin-irritating ingredients were included
  • The presence of moisturizing ingredients
  • Whether or not it contained ingredients that could sooth skin irritation

Medicated products don't always have all of their ingredients listed, so she checked the ones provided.

Test ③ Ingredients

The second method we used to test each product was an egg white protein denaturation test. This is the photo of each product in a plastic cup that looks a bit yellow.


We separated products that were soap-type (since these are slightly alkaline) and products that were weakly acidic and only tested the weakly acidic ones. This test measures how much potential irritation a product could cause on your hair or skin.

Test ③ Ingredients

So we mixed select body washes with an egg white that's rich in protein and checked to see how white it turned. The whiter it was, the higher the chance for skin irritation.

Washes with Soap and Amino Acid Ingredients Were Best

Washes with Soap and Amino Acid Ingredients Were Best

Our tests revealed that body washes with amino acid cleansers, soap cleansers, and additive-free cleansers were the least likely to cause irritation. It was body soaps with added scents, ethanol, or a surplus of mineral oils and plant extracts that were more likely to cause redness.


Mineral oils are revered for their relaxing scent and antibacterial properties, but too many of them can have an adverse effect on your skin. So if you have sensitive skin, you should stick to as few mineral oils as possible.

Mizuha
Sensitive Skin Beauty Researcher
Mizuha

Products with ethanol listed near the top of their ingredients rob your skin of warmth in order to achieve cooling and antibacterial effects, as well as making it easier for moisture and oils to mix.


However, if you have weak skin that doesn't have a strong barrier, ethanol can open up your skin more easily to environmental irritants and can even cause your skin to redden. It doesn't effect those with normal or oily skin as much, but those with sensitive or weak skin should exercise caution.

Test ④ Foam Density

Test ④ Foam Density

The final thing we tested for was foam density, which can prevent excess friction to your skin and wash your body gently.

Test ④ Foam Density

We added an equal amount of water to each liquid soap and mixed it with a hand mixer for about 30 seconds. We especially looked out for body washes that foamed up quickly.


Then we measured their level of foam; for foam type body washes, we just judged how they came out of the pump.

Interesting, we didn't see much of a difference between liquid and foam types. If you want a bubbly body wash that will wash your body super gently, we recommend Cow Brand soaps.

How to Choose a Body Wash - Buying Guide

Here are four big things to look out for.

Choose the Right Body Wash for Your Skin Type

Different levels of cleansing power in a body wash are suited for different skin type. Knowing yours and your family's skin type can make your search much easier.

Amino Acid Cleaners and Ampholytic Surfactants are Great for Dry Skin and Kids

Amino Acid Cleaners and Ampholytic Surfactants are Great for Dry Skin and Kids

If you have dry skin or the body wash is going to be used by children, gentleness should be one of your top priorities. Mild cleansers like amino acids and ampholytic surfactants will do the job. Here are some ingredients to look out for on the label.


Amino acid cleansers

  • Sodium cocoyl glutamate
  • Potassium cocoyl glycinate
  • Sodium lauroyl methylaminopropionate


Ampholytic surfactants

  • Sodium cocoamphoacetate
  • Cocamidopropyl betaine

Look for Soaps and Carboxylic Acid Types if You Have Oily Skin or Want a Deep Cleanse

Look for Soaps and Carboxylic Acid Types if You Have Oily Skin or Want a Deep Cleanse

Amino acid cleansers don't always get the cleansing job done, especially if you have oily skin. A body wash with soaps or carboxylic acids are better suited for you.


Soap type cleansers are especially powerful, so we recommend this to those who want to feel squeaky clean after their shower or bath. Here are some ingredients to look for.

Soap ingredients

  • Soap
  • Fatty acids (lauric, myristic, palmitic, etc.) with sodium or potassium hydroxide

Carboxylic acids

  • Sodium laureth-4 carboxylate
  • Sodium benzoate

Keep an Eye out for Moisturizing Emollients

Keep an Eye out for Moisturizing Emollients

You may be thinking, "What good are moisturizing ingredients if I'm just going to wash it off?" These aren't meant to provide moisture to your skin, but rather to provide a cushion between the soap and your skin.


These ingredients will provide a helpful barrier for your skin especially during dryer seasons like autumn and winter. Here's what you should keep an eye out for.

Natural moisturizing ingredients

  • Ceramides (ceramide 1-3, 6 II, etc.)
  • PCA-Na
  • Amino acids
  • Sodium lactate

(*not to be confused with lactate, a peeling ingredient!)


Emollients

  • Squalane
  • (type) oil
  • (type) fat

Choose a Body Wash That's Gentle on Your Skin

Choose a Body Wash That's Gentle on Your Skin

Whether you have sensitive skin or you're going to be using the same body wash a family, you'll want something that irritates your skin as little as possible. This is often advertised on body wash labels as "non-irritating" or "for sensitive skin".


If you're unsure of how you'll react to a body wash, here are some ingredients you may want to avoid.

What to avoid if you have sensitive skin

  • Ethanol, denatured alcohols
  • Fragrances
  • Dyes
  • Preservatives (parabens*, benzoic acid, etc.)
  • An abundance of mineral oils or plant-based ingredients

*Not all parabens are irritating. Makers choose ingredients such as parabens to include in their products after much thought and thorough testing. Parabens used in large amounts or have strong antibacterial properties may cause irritation for some people.

Pay Attention to the Foam

Pay Attention to the Foam

A good foam will reduce the amount of friction and damage to your skin in the washing process. Pump type containers that produce an ample amount of froth with just one push reduce time and effort for you and especially for children.


A great liquid body wash will produce tons of bubbles with only a little bit of product, which also makes them cost efficient. You can read reviews to find out the specifics of foam.

Keep Your Skin in Check with These Products!

Keep Your Skin in Check with These Products!

Washing? Done. Now it's time to make sure you're using only the best for your follow-up skin care.

Summary

We rounded up members from our editing department, purchased the 49 most popular Japanese body washes, and tested them all.


We learned that the best of the best body washes have a dense foam that prevents damage to your skin, protects you from losing valuable moisture, and cleanses thoroughly. Read reviews or test out products for yourself to get a better feel for texture and smell; this is just the start of your search!

Author: Yurie Katafuchi/Translation: Shannon McNaught/Photos: Yuuki Inagaki, Ayumu Sasaki

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    Let’s get this straight–there’s no such thing as a “best” hair dye. Strictly speaking. Just like there’s no such thing as a “best” concealer or “best” mattress or “best” jacket because it all comes down to you. What kind of skin do you have? What kind of sleeping posture? Do you get cold easily?This time around, we ordered the 10 most popular hair dyes found in Japanese drugstores and on Japan’s e-commerce sites and compared the following:1. How vivid the color was2. How gentle on hair the dye was3. How long the color lastedHowever, we want you to keep in mind that the Japanese hair dyes we introduce were formulated with Japanese (naturally black, bleached Asian) hair in mind and are most effective on hair of a similar quality. If you’ve hair like that, great–you’ll probably find that it works better than your average box of CVS/Walgreens stuff, especially Liese Prettia Bubble Hair Color (our number one pick). If not, though, results may be a bit unexpected.
    Cosmetics and skincare
    53,211 views
  • Top 10 Best Cream Blushes for Oily Skin in 2021 (Fenty Beauty, Danessa Myricks, and More)
    Top 10 Best Cream Blushes for Oily Skin in 2021 (Fenty Beauty, Danessa Myricks, and More)
    It can be a bit challenging to find the right type of makeup, especially if you have oily skin. When it comes to blush, powder blush is the most recommended. But you can always opt for cream blushes that have ingredients that can address oily skin concerns. Cream blushes are great because they are more pigmented, blendable, and buildable compared to powder blushes.With that being said, we did our research and put together 10 of the best cream blushes for oily skin. Our top pick is Danessa Myricks Beauty's Colorfix Eye, Cheek &amp; Lip Cream Pigment. It’s great for people with oily skin because it has a beautiful and long-lasting matte finish. Read on for more great options! Still unsure? Go through the buying guide we made for more tips and information.
    Cosmetics and skincare
    145 views
  • Top 10 Best Korean Toners for Oily Skin in 2021 (Etude House, COSRX, and More)
    Top 10 Best Korean Toners for Oily Skin in 2021 (Etude House, COSRX, and More)
    Looking for a toner that will nourish your skin and keep oil at bay? Try a Korean toner! Unlike some toners that can be overly moisturizing or drying, many Korean toners are full of ingredients that will gently exfoliate, soothe, and hydrate your skin. And if you have oily skin, you know that you sorely need a toner that reduces excess oil while balancing your skin's pH level. That's why we've done our research and came up with the 10 of the best Korean toners for oily skin. Right on top of that list is COSRX's AHA/BHA Clarifying Treatment Toner! It's a two-in-one toner that helps exfoliate and hydrate the skin. Don't forget to check other products in our top 10 list and use our buying guide to help you choose one on your own as well!
    Cosmetics and skincare
    7,652 views
  • Top 23 Best Japanese Whitening Serums in 2020 - Tried and True! (Haku, SK-II, and More)
    Top 23 Best Japanese Whitening Serums in 2020 - Tried and True! (Haku, SK-II, and More)
    It’s a buzzword in Japan: translucence. It’s similar to Korea’s glass skin–skin so pure that it’s nearly transparent, resembling layers of frosted glass. In the Western world, think "glow" or "dewy finish." In order to respond to that aesthetic, cosmetic companies–both drugstore and high-end–here have been coming out with scores of whitening serums, essences, and ampoules.As always, it’s difficult to tell what kind of skincare is effective and what isn’t. That’s why, this time around, we ordered the 24 most popular whitening serums from Japan’s e-commerce giants (such as Amazon, Rakuten, and @cosme) and tested them all. We also invited a skincare specialist and had her compare the following:1. Hydration2. ApplicationThis is how we tested and found the most exceptional Japanese whitening serums, essences, and ampoules. See why we picked Chifure's Whitening Essence VC as our top choice and more!
    Cosmetics and skincare
    40,719 views
  • Top 10 Best Korean Night Creams in 2021 (Etude House, Innisfree, and More)
    Top 10 Best Korean Night Creams in 2021 (Etude House, Innisfree, and More)
    If you're a K-beauty fanatic, you know that ingredients in Korean skincare can do a body good. When it comes to your nighttime routine, night creams are the perfect tool for ensuring a great beauty rest! That's why we went out of our way to research and compile a list of our absolute favorite Korean night creams.In our opinion, Neogen x Joan Kim VitaDuo Day and Night Cream is among the great Korean skincare products that provide great hydrating and moisturizing effects. Aside from being effective, it's also very innovative as it contains two creams - intensive day cream and night cream - in one container. Check out what more skincare products are a good addition to your night skincare routine! And if you're still full of questions, check out our buying guide with tips from aesthetician Devan Jesmer.
    Cosmetics and skincare
    16,846 views
  • Top 26 Best Japanese Toners in 2020 - Tried and True! (Minon, Fancl, and More)
    Top 26 Best Japanese Toners in 2020 - Tried and True! (Minon, Fancl, and More)
    The Japanese skincare routine has quite a few steps. There’s cleansing; then the first step after cleansing is toning. To help you ease into Japanese skincare, we ordered the 26 most popular toners from Japan’s e-commerce giants (such as Amazon, Rakuten, and @cosme) and tested them all. We also invited a specialist and had her compare the following:1. Application (How It Feels on Skin)2. HydrationThis is how we tested and found the most exceptional Japanese toners. We also consulted our specialist about skincare–for example, we asked about how to properly put on toner and the order in which we should apply toner, lotion, and essences. We share all this information at the end of the article, so stay tuned.
    Cosmetics and skincare
    25,925 views
  • Top 19 Best Japanese Face Washes for Acne in 2020 - Tried and True! (Fancl, Cow Brand, and More)
    Top 19 Best Japanese Face Washes for Acne in 2020 - Tried and True! (Fancl, Cow Brand, and More)
    Our editors searched Japanese e-commerce sites (such as @cosme, Amazon, and Rakuten) for face washes that work on acne-prone skin. We looked at products with salicylic acid; we looked at pore-clearing stuff; we looked at foams and clays and bars of soap. After some hemming and hawing, we narrowed our list down to 19 options. We then tested them for the following:1. Cleansing Power2. Hydration (that is, how hydrated your skin is after cleansing)This is how we hand-picked the best Japanese face washes for acne. For those interested, we also discuss face washing technique at the end of the article–just a quick heads-up so you don’t miss it.
    Cosmetics and skincare
    21,547 views
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